How Sellers Can Help Maximize Listing Exposure | Sarasota & Manatee County

How You Can Help Maximize Exposure for Your Home

Professional marketing does the heavy lifting, but a little personal sharing can help your listing reach even more people.

One of the simplest ways to expand exposure is to share your home's marketing with people who already know you. Friends, family and neighbors may know someone who is thinking about moving into the area.

You do not need to become the marketing department. A quick share of a Facebook post, Instagram post or YouTube video is enough. If you are comfortable doing so, the steps below make it easy.

How to share a Facebook post

  1. Click Share.
  2. Select Share to Feed.
  3. Add a short comment if you would like.
  4. Click Post.

How to share an Instagram post

  1. Tap the paper-airplane/share icon.
  2. Send the post directly to friends, or
  3. Add the post to your Story.

How to share a YouTube video

  1. Click Share.
  2. Copy the link, or
  3. Send it directly by text or email.

Simple sharing message

You do not need to write anything elaborate. A short, natural message works best.

Beautiful new listing in West Bradenton. Please share with anyone looking for a home in the area!

Who should you share it with?

  • Neighbors who may know someone who wants to move nearby
  • Family and friends

Personal sharing works best as a supplement to the full marketing plan. Even one extra share may put the listing in front of someone who otherwise would not have seen it.

Want the printable sharing guide?

Download the short seller handout with the sharing steps and suggested message.

Download the Exposure Sharing Guide

Thinking about selling a home in Sarasota or Manatee County?

I help sellers combine strong presentation, broad marketing exposure and practical, data-driven pricing to reach the right buyers.

Scott Norris, REALTOR® | Coldwell Banker Realty
Sarasota • Bradenton • Longboat Key
scottnorris.com

Seller resource from By the Numbers: Florida Sun Coast Real Estate Insights.

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